“Cancel the World Cup” was the plea that spread on social networks, but – although it could have been a request from Argentine fans after the result of the match with Saudi Arabia– is actually a message launched by the Foundation Argentine Cardiology and the Argentine Society of Cardiology. Both entities launched a preventive campaign to prevent a go up of cardiovascular events generated by stress, a phenomenon that usually registers a sharp increase during relevant matches and soccer finals. It is that it has been proven, in numerous studies carried out over the past two decades, that during key matches, and especially when a national team plays, the risk of acute cardiovascular events or heart attacks almost triples.
“The connections between sports matches and cardiac events is long-standing. As early as 2002, a study published in the precise medical journal bmj showed that the risk of admission for acute myocardial infarction in Great Britain increased by 25% on 06/30/1998. Those who remember will remember that, just that day, Argentina left England out of the World Cup on penalties, ”he told PROFILE ana salvati, president of the Argentine Foundation of Cardiology (FCA). And this professional, also former president of the Argentine Society of Cardiology, added: “The conclusion of this article was forceful: the increase in hospitalizations suggests that emotional discomfort, such as your team losing an important game, can trigger a heart attack. of myocardium”. Faced with this situation from the FCA devised a campaign for spread the problem.
They will measure stress in matches with artificial intelligence tools
“We wanted something disruptive so that people pay attention and think about taking care of themselves: ‘Cancel the World Cup’ is a way of warning about the risks that excessive stress can generate in the cardiovascular system. We want people to comply with their preventive check-ups and, if they already have a diagnosis of heart disease, take care of themselves so as not to have an event”.
On the other hand, the doctor Paola Caromedical director of the emergency company Vittal told PROFILE that: “we have known for a long time that a major sporting event generates a climate of tension, stress, passion and joy”. And he stressed that “it is not that those who have situations of cardiological risk cannot see them. But we recommend that those who have coronary risk factors or diagnostic pathology should be controlled”.
I eat? The tips are simple: “Do not skip doses of prescribed medication, take care with food, especially less healthy products and avoid excesses with alcohol, something typical of the meetings that are usually set up for these dates,” Caro suggested. And he added: “It’s also important to sleep well.”
Obviously, the expert recorded that “if during -or after- the game the person feels chest pain, or pain in the left arm or some other symptom, it must be prioritized eithere was a guard or call the emergency systems to be evaluated.”
Explanation. Salvati explained to this newspaper that, obviously, the soccer game is not to blame for the incident, but that “over the years, many people have deterioration in their circulatory system, due to hypertension, uncontrolled diabetes, poor diets, healthy, high cholesterol, smoking and sedentary lifestyle”. According to the cardiologist, all this is causing plaque to accumulate inside the arteries that can obstruct blood flow. Why a party can alter this situation? “Because during a stressful event, the release of adrenaline increases, a substance that increases the contraction of blood vessels. This can make it easier for atheromatous plaques to “break” and clots are generated that, ultimately, end up blocking the flow and causing a serious cardiac event.”
Prevention obviously does not include not enjoying the match: “But we do recommend that people learn to manage stress to enjoy the event and not suffer it because the consequences can be deadly,” said Salvati. I eat? The experts suggest, in addition to periodic medical controls and compliance with the indications for treatment. Also carry out activities that help manage the anger response. “From walks to practicing yoga, meditation or techniques of consciousness which are some of the simplest interventions that help manage stress.” According to the president of the FCA “today we see that the youngest are more open to these techniques that help improve the quality of life, while the elderly, unfortunately, are still more ‘closed’ to these breakdowns”.
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Mood reported online
As part of the prevention campaign, the FCA and the SAC joined forces with the BeautifulBeast consultancy that developed an artificial intelligence algorithm that will seek to analyze in detail the quantity and mood of the tweets issued about the Argentina-Arabia match. According to what he told PROFILE Aldo QuevedoCompany director beautiful beast“The idea is to analyze the emotional tone of what is posted on Twitter during the matches in Argentina and identify as best as possible the positive or negative emotional state that arises from the feelings that characterize those who write these tweets.”
They are also trying relate those states of mind with the possibility of stress peaks, which is one of the triggers for cardiological incidents. For now they are analyzing the first data and the preliminary conclusion is that the volume of online activity of the Argentines was much more than intense: during the almost one hundred minutes of the match, more than 700,000 tweets were issued about the circumstances of the event. This was determined based on tweets with keywords related to Argentina and sentiments. And they are completing the analysis to determine a “punctuation” that help measure feelings. But the preliminary image of the “electro” of Argentina seems a clear metaphor of a strong tachycardia.
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